PinnedPublished inCantilever Web Design & DevelopmentThe Cult of Overwork (And How to Avoid It)It was the worst sales call I’ve ever had. I normally felt comfortable talking to prospects about my web design firm, Cantilever, but this…Dec 12, 2018Dec 12, 2018
Published inCantilever Web Design & DevelopmentThe 15 minute ritual that keeps clients informed and engagedA service business will die of longevity without consistent, reliable project management. My web design & development firm, Cantilever…Jul 9Jul 9
Published inCantilever Web Design & DevelopmentAI Has Transformed SEO. Here’s What to do Next.SEO has changed dramatically with modern AI. If you have a website, it’s crucial to quickly update your strategy for drawing traffic and…Jun 6Jun 6
Business as a Force For GoodWhen I first founded Cantilever in 2011, I believed that the main duty of a business was to make a profit. Of course, I understood that…Mar 1, 2023Mar 1, 2023
How Soccer Podcasting Kept Two Brothers TogetherI come from a soccer family and I’m a die-hard #USMNT fan. Our dad played in high school (NJ state champ!) and college, and passed a love…Feb 11, 2023Feb 11, 2023
Published inCantilever Web Design & Development#LetterGate: The Mystery of the White House Press Room TypographyHow the White House press room became a designer’s nightmareJan 31, 20211Jan 31, 20211
Published inCantilever Web Design & DevelopmentThe TAG LifestyleThe game of poker has fascinated me ever since I learned how to play as a high school student competing for lunch money. It is a blend of…Jan 23, 2021Jan 23, 2021
Published inCantilever Web Design & DevelopmentWhat’s Your Company’s “Cutie Mark”?Branding through the lens of My Little PonyNov 4, 2019Nov 4, 2019
Published inCantilever Web Design & DevelopmentWhy Forcing Website Links to Open in a New Tab is a UX AntipatternThe “New Tab” ConundrumJul 12, 2019Jul 12, 2019
Published inCantilever Web Design & DevelopmentHiring in a remote worldTips and tricks from veterans of the remote work movementJun 4, 2019Jun 4, 2019